Clinique Even Better Pop Lip Color Foundation

Do I ever need an excuse to buy a new lippy? No. Do you? After learning more about a smart new Clinique algorithm, you may be shade shopping with much more confidence, says editor Trudi Brewer.

 
Image BeautyEQ

Image BeautyEQ

 

It's a bumpy road finding the perfect nude lipstick - not to mention a seamless-natural-looking foundation. That’s because the perfect nude lipstick is a balance of warm and cool pigment. It shouldn’t be too orange or look too beige, and never too pink either. It should be a couple of shades lighter or darker than your natural skin colour - and Clinique believe they have a fool-proof system to help your skin look the good in any light. Here's how it works.

ClinIque Even Better Pop Lip Colour Foundation, $49.

Here’s my Clinique makeup wardrobe starting with the foundation finish and colour, and three nude lipstick shades for any occasion. The foundation match is Clinique Even Better Glow Light Reflecting Makeup in Honey, $67. Clinique Even Better Pop Lip Colour Foundation in Subtle, $49. Clinique Even Better Pop Lip Colour Foundation, in Closer, $49. Clinique Even Better Pop Lip Colour Foundation in Tickled, $49.

What is it?

Known as Shade-Match Science, this beauty tool allows you to find the perfect Even Better Pop Lip Colour Foundation in different intensities. The range begins with a shade selection called Naked, which are neutral colours for a barely-there finish, ideal for the weekend. Then, Casual, still neutral, but with a little more punch, which offers a well-groomed lipstick look, ideal for work. And finally, Glam. The brand calls this, that bold pop of colour for a more dramatic makeup look, suited for a night out. Each colour family is the perfect match to suit the undertones in your skin, along with any makeup mood.

How does it work?

Known as Clinique Shade-Match Science, a colour wheel guides you to your perfect foundation colour from a range of undertones and finishes, in fair, moderately fair, medium, and deep. Once that foundation colour is selected, next comes the match in lip colours - proof of how flattering tonal makeup can be. To offer this service, Clinique joined forces with a software company (that specialise in colour technology who have worked with Pantone interior paint shades) to create a unique algorithm that nails the ideal makeup match to suit your skin.

Clinique Shade-Match Science wheel at Clinique counters.

Clinique Shade-Match Science wheel at Clinique counters.

It’s makeup 101; lipstick shade shopping made easy. It helps you first, to find a foundation, and then the lipstick that works in harmony with that makeup, which for so many women are the two essential items in their beauty bag.
— Trudi Brewer

Why do we like it?

It's makeup 101; lipstick shade shopping made easy. It helps you first, to find a foundation, and then the lipstick that works in harmony with that makeup, which for so many women are the two essential items in their beauty bag. It's a fool-proof way to finding flattering makeup, and the combinations are endless. There are 28 new Pop Lip Colours, infused with vitamin E, in a long-wearing, satin-finish. Also, you are spoilt for choice and can have a lipstick and foundation combo for every day of the week and any occasion - that’s what we call makeup diversity.