1000HOUR

Brow trends come and go; however, a well-groomed brow never goes out of style. Editor Trudi Brewer shares the power of 1000HOUR, a business focused on helping you perfect your brow shape at home.

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1000HOUR Instant Brows, Microblading Pen, Brow Styling Wax, 3-in-1 Brow Pencil.

Brows are big business, and by all reports, the grooming trend is growing. As a beauty writer, I understand the power of well-groomed brows. They can shape and lift your entire face and take any makeup look to the next level. My obsession with brows does not stop at lamination, microblading, ombre powder brows and tinting - it runs to brow tools and products I can use at home to keep a polished-looking brow between salon visits. The latest home care collection to get my attention is 1000Hour. Designed for ease and speed, it meets all your grooming needs, and the best news is that it’s affordable. Brow expert Sylvia Lechowicz shares a collection to suit any brow style.

First up, why did you call the brand 1000HOUR?

The name reflects the original product heritage – the six-week lifespan of a lash. It represents the duration that the 1000HOUR Lash & Brow Tint lasts with each use, a feature now synonymous with quality and long-lasting results.

What was your first product?

The Lash & Brow Dye was the first 1000HOUR product launched in Australia in 1992.

1000HOUR Lash & Brow Tint Kit, $30.

Give your lashes and brows a defining boost with this DIY tinting kit. It’s as easy to apply as mascara or brow powder, and the salon-quality results last up to six weeks. This kit provides 12 waterproof tint applications that deliver long-lasting, smudge-free results. It comes in four colours.

Why do you think brow grooming has become so popular, and why is it important?

Brow grooming has risen significantly in recent years, largely driven by social media and beauty influencers. Well-groomed eyebrows frame the face, create balance and symmetry, and boost confidence. This surge in interest has led to a growing demand for products that make brow grooming easier and more accessible.1000HOUR offers solutions like the Lash & Brow Tint Kit, which provides semi-permanent colour, reducing the need for daily makeup or costly salon visits. Additionally, products like Instant Brows Eyebrow Mascara and Brow Styling Wax make it easier for people to shape and style their brows effortlessly at home.

Where should your brows start, arch and end?

Traditionally, your brows should start aligned with the bridge of your nose, arch just above the outer edge of your iris, and end at an angle from the outer corner of your eye. 

1000 Hour Micro Brow Pencil,$13.

Everyone needs this pencil in their beauty bag. Made for precision brow grooming, this ultra-fine pencil reshapes, fills gaps, and helps you create statement arches. There are three shades, pictured here: Medium brown.

Should your brow colour be lighter or darker than your hair colour?

To create a natural, balanced look, your brow colour should generally be one to two shades darker than your hair colour. The 1000HOUR Lash & Brow Tint Kit has four shades: natural Black, Dark Brown, Medium Brown, and Light Brown/Blonde.  

How do you know you have the right brow shape for your face?

You know you have the right brow shape for your face when it complements your facial features, enhances your natural bone structure, and creates balance, typically aligning with your face shape: soft arches for round faces, sharp angles for square faces, and slightly curved or arched brows for oval or heart-shaped faces.

Our favourite product is the innovative Microblading Pen; how do we use it?

Start by selecting a shade of the 1000HOUR Microblading Pen that closely matches your natural brow colour. Begin at the front of your brow and use light, feathery strokes to mimic natural hair growth, working towards the arch and tail for a more defined look. Be sure to follow the natural shape of your brows, building up the colour gradually and blending with a brow brush for a soft, natural finish. Finally, set your brows in place with a brow gel or wax for long-lasting hold. An impressive feature of the 1000HOUR Microblading Pen is that its brush strokes stay on your brows all day, even after swimming. You'll need to use a cleanser at the end of the day to remove it.

1000Hour Microblading Pen, $13.

This clever pen helps you effortlessly create natural, hair-like strokes, which are ideal for those sparse areas or gaps and for defining your arch. The best news is that it doesn’t budge; it will stay put all day and all night.

How do you choose which brow product is best for your brows?

Consider your desired look and maintenance level to choose the best brow product: use the 1000HOUR Lash & Brow Tint Kit for long-lasting colour, fill in sparse areas with a pencil or pen for precision, and sculpt with a styling wax or gel for hold. 

Do you have any tips for creating a fuller brow for anyone who has overplucked?

To build fuller-looking brows, use the 1000HOUR Lash & Brow Tint Kit. The tint will give your brows a natural, fuller appearance by tinting fine, light hairs and staining the skin underneath, lasting up to six weeks. To further define and fill in gaps, use the 1000HOUR Microblading Pen to mimic the look of individual brow hairs with precise strokes, gradually building up your brows for a fuller look. To keep brows healthy and promote growth, incorporate the 1000HOUR Lash & Brow Growth Serum into your daily routine – it’s proven to boost lash and brow growth in 30 days.

1000HOUR Lash & Brow Serum, $23.

Brow serums do more than boost growth; they condition the hair to ensure it’s glossy and strong. This serum has serious growth-enhancing peptides, including myristoyl pentapeptide-4, hexapeptide-3, tetrapeptide-3, palmitoyl tripeptide-1, as well as soothing panthenol.

What's the correct way to use a brow pencil?

Start by lightly outlining the natural shape of your brows, then use short, hair-like strokes to fill in sparse areas, mimicking the direction of your natural brow hairs. Blend the colour with a brow brush for a soft, natural finish, focusing on creating definition without harsh lines. The 1000HOUR Micro Brow Pencil is ideal for enhancing brows while maintaining a natural look.  

And the styling wax?

To use the 1000HOUR Brow Styling Wax, begin by brushing your brows into your desired shape with a brow brush. Then, apply a small amount of the wax onto a 1000HOUR Brow & Mascara Wand or 1000HOUR Dual Ended Brow Brush, and gently comb it through the brows to set them in place. The wax will hold your brows, giving them a defined, polished look that lasts all day.

1000 Hour Brow Styling Wax Clear, $16.

This cruelty-free formula offers flexible hold, making it easy to give brows a glossy definition. For a natural or statement look, brush this wax through the brows to lift, tame, and sculpt. Pictured here is clear; it’s also available in warm dark brown and ash dark brown.

Do you have any definite don’ts when grooming brows?

Don’t Over-Pluck. Avoid removing too many hairs, as this can lead to sparse or uneven brows that are difficult to shape.
Don’t Follow Trends Blindly. Stay true to your natural brow shape rather than forcing a trend that may not suit your face.
Don’t Use the Wrong Shade. Avoid using a brow product that is too dark or light, which can create an unnatural look.
Don’t Skip the Brow Brush. Always brush your brows with a brow brush to blend products and ensure a softer, more natural finish.
Don’t Neglect Maintenance. Regularly tidy and tint your brows to keep them looking polished and well-groomed.

What is your best brow tip?

My best brow tip is always to use a light hand when filling in or shaping your brows; start with a small amount of product and build up gradually to achieve a natural look. Remember to brush your brows with a brow brush afterwards to blend any product and soften harsh lines for a polished finish.