We’re all constantly inundated with vague claims about anti-ageing, clean beauty, and miracle ingredients, not to mention unrealistic results. It’s no wonder we can feel overwhelmed when shopping for skincare. Marie August, the founder of Juvenate, felt like that, and her search ended with her creating a professional line called Juvenate. Editor Trudi Brewer chats with August about her high standards, transparency, integrity, and promise that her skincare works.
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Creating a beauty brand is not for the faint-hearted. It's a tough industry full of harsh critics. So, when August had that calling, she had a clear goal, to be a conscious skincare brand that would change the relationship between you and your skin. Her experience with pregnancy-induced skincare concerns was the driver behind Juvenate. Today, there is a complete retail range (with more to come) prescribed by professionals and clinical products used in the treatment room for hydrating and skin-healing facials. Read on to learn more.
What do you want people to understand about Juvenate?
Juvenate is a niche skincare range because the products are specifically formulated to restore skin in a way others won't - so you see long-term results quickly. We go beyond barrier repair and target the energy mechanisms of skin cells, offering regenerative solutions that correct cellular damage. We are small, powerful and effective. Our clever and complex formulas enable a simple routine guaranteed to deliver maximum effect.
Why is Juvenate only sold in spas and beauty clinics?
Our unique specialist skincare formulations are tailored to the needs of problematic skin concerns, premature ageing and pigmentation issues. We are a clinic-only range working closely with qualified skin-focused beauty therapists who understand what is occurring at a cellular level to prescribe the appropriate products to regain optimal skin health. Due to their high potency, our products require a trained professional to assess the skin correctly before advising on a specific skincare regime.
Juvenate B-Hydrated 4D Serum, $115.
Yes, this is a brilliant hydration boost in a bottle, but more than that, it strengthens skin to keep moisture in and nasties out. It has an instant firming effect and soothes skin that feels dehydrated and stressed - Trudi Brewer.
What are the key ingredients in the range?
Our formulations are complex and contain a high level of ingredients with a multi-dimensional approach to address many of the skin's cellular activities. Using science-backed, cosmedical-grade ingredients, including peptides, bio-active botanicals, hyaluronic acid, niacinamide and vitamins A, C and E in just one moisturiser? These hero ingredients are unique biomimetic peptides (amino acids or proteins) with high-tech delivery systems.
Juvenate Reactivating Complex, $160.
This blue-tinted serum helps kickstart your collagen production, simultaneously firming the skin and boosting radiance. Apply twice a day, and make sure you press it into the face and neck. - Trudi Brewer
WHO IS THE JUVENATE CUSTOMER?
The range is for anyone who has skin concerns and wants to see noticeable improvements. It's safe to use on all skin types and all ages.
Juvenate retail products are available online below; prices range from $69 -$160.
Founder of Juvenate, Marie August.
“The true mission for Juvenate is to pioneer a new consciousness around the impact of ingredients on your skin - to show how powerful the right ingredients can be to create positive change in your skin and your self-confidence.”
WHAT IS THE STAR PRODUCT IN THE RANGE AND WHY?
The Juvenate B-Hydrated 4D. It's a hydrating serum that improves cellular communication and restores barrier function, enabling a renewed skin appearance with visibly improved texture and tone.
Juvenate PhytoProtect, $69.
Not just a refreshing skin mist, it also offers protection from environmental pollution and blue light from our screens. You can spritz it on after cleansing or over the top of makeup during the day, - Trudi Brewer.
WHAT ARE THE BRAND'S VALUES?
The mission for Juvenate is to pioneer a new consciousness around the impact of ingredients on your skin. Show how powerful the right ingredients can be in creating positive change in your skin and your self-confidence without using anything harmful to your body, the environment, or other living things.
WHEN CAN YOU EXPECT TO SEE RESULTS USING THE PRESCRIBED RANGE?
You can see results as quickly as 40 minutes with our upLift Eye & Lip Serum. With our moisturisers, you can expect to see improvements in the skin's vitality and health within at least two to four weeks.
Our Before and After photos indicate the changes we can make within a few days.
The latest skin-changing innovation.