It’s taking over TikTok, and for good reason, the midi-flick is now the next best thing for hair, it’s almost as popular as the curtain fringe, says editor Trudi Brewer. Read on to see if you can rock this style for summer.
Thanks to the popularity of the curtain fringe, the latest haircut that creates a peek-a-boo effect is the 'midi flick' perfect timing for summer. This innovative take on the classic salon-looking blowdry, which has over 75 million videos on TikTok with the hashtag #voluminoushair, can be largely credited to effortless Instagram hair icon Matilda Djerf. "The popularity of this style is due to its versatility,” shares beauty buyer, Laura Catron, who believes the style will hit its peak this spring. “Even if the curls fall in the afternoon, you can pop in some volumizing spray and air-dry, or you can throw in a claw clip. This style looks effortless in any state.”
What is the midi flick haircut?
According to celebrity hairstylist Tom Smith, the haircut is inspired by the viral TikTok ‘coastal grandmother aesthetic’, that clean-looking classic style of middle-aged, wealthier women living in luxurious oceanfront homes, as well as the glamour and volume of the '90s supermodel style.
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A mid-length layered hairstyle, “The midi flick gives a slight housewife style, with flicked-up ends and a lot of movement," Smith explains. “This style is a continuation of the fluffy blow dry we saw earlier this year.” Instead of the bouncy layers flipping under like a '90s blowout, they flip out for a more retro, housewife feel.
Because of the body and bounce this style creates, it can add life to otherwise limp tresses, especially for those with fine-to-medium hair. According to Laura Catron, the cut has a bit of a "messy; I woke up like this" feel, which makes it so appealing. “The great thing about this style is you can wear it anywhere,” Catron explains. “Whether you want that effortless look while out running errands or styling it with a gown for a gala, this look can be rocked both day and night.”
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The ideal way to boost your style, this spray helps build natural texture in your style anytime you need it. Simply spray in at the roots on dry hair and use your hands to massage it in, and enjoy the volume it will create.
What To Ask For At The Salon
Hairstylist Tom Smith recommends asking for a length, that sits between the top of your shoulder and the top of your collarbone, with soft, face-framing layers. “The collarbone length allows the hair to move and bounce off the support of the shoulder and neck,” Smiths shares. He adds, “This makes the haircut ideal for wearing styled to one side for maximum volume and airiness.”
Who can wear the midi flick style?
While the cut is perfect for those with fine-to-medium hair to give that va-va-voom, Laura Catron says it can also be tailored to those with heavier hair types. She adds that any face shape can rock this style if you're hesitant about getting the haircut. She recommends styling the cut with a middle part to make the hair feel different from the 90s supermodel blowout. “This will give it more face-framing layers.
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This blow-dry lotion is ideal for anyone with weak, over processed hair, prone to falling out because of breakage. A milky formula spray-in-formula enriched with edelweiss extract and ginger root not only strengthens the hair but offers heat protection, up to 220°C, to further protect against frizz and hair fall.
How to Style a Midi Flick Haircut
Celebrity hairstylist Nunzio Saviano suggests using a blow dryer and a big round brush; he says not to use hot tools like curling irons. Below, get his step-by-step guide to styling the midi flick haircut at home.
Rake mousse into damp hair. He recommends choosing something with light hold for maximum body and movement. We like
Blow-dry your hair while running your fingers through it until it's around 60 per cent dry.
Brush the fringe upwards toward the crown of your head for a root lift.
Using a large round brush, create a one or two-inch section to blow dry and brush the hair. “The bigger brush would give it a body, and the ends would have a slight bend but not a curl.” Don’t forget to pin the rest of your hair out of your way while you brush your hair.
Saviano says you can blow dry the rest of your hair with the big round brush over and under for undeniable bounce and flow in every direction.
In addition, Catron suggests keeping texture spray with you when the volume in your hair drops.
Here are the tips and products to try now.